Jeni’s Splendid Ice Cream: Dreaming of Ice Cream
Jeni Britton Bauer was born dreaming of ice scream. Her journey to becoming an ice cream mogul was anything but straightforward, although looking back, it’s clear she was meant to found Jeni’s Ice Creams all along. Jeni’s passion for flavor started with her first high school job at an ice cream parlour, then transferred to her next […]
ClassPass: Hacking Is The Sincerest Form Of Flattery
Constantly being hacked could be a sign of flattery from people who really want your business. Payal Kadakia, founder of ClassPass, was smart enough to realize this and change her business model accordingly. Kadakia didn’t know it at the time, but all of her life experiences were leading her to form a wildly successful start up […]
7 Ways to Give Thanks to Your Employees
The increase in consumerism around the holidays often means asking for more hours of employees to fill orders, who conversely want more time off to spend with their family. While you’re taking advantage of the increase in sales, remember to give back to the employees you’re asking so much of. DECORATE If your company has a Pinterest-obsessed […]
Alex and Ani: Celestial CEOs
Nearly 40 years after starting the business, Ralph Rafaelian’s daughter, Carolyn, decided to take the family jewelry vocation a step further and turn their small business into a major brand name of her own. Alex and Ani traces back to 1966 when Carolyn Rafaelian’s father began manufacturing jewelry with all made in America materials. Using this […]
RXBar: Dyslexic Entrepreneur Advantage
One successful entrepreneur was so dedicated to perfection he fired his own mother, but the high standards he set for his business is what grew RXBar to be sold to Kellogg’s for $600 million in 2017. RXBAR’S CEO The entrepreneur is Peter Rahal, CEO and co-founder of @RXBar alongside his childhood best friend Jared Smith. The clean label protein […]
Vitamix: Blender as a Best Friend
Product warning: May cause dancing in the kitchen and obsession with liquifying all meals. Vitamix isn’t just a blender, it’s a lifelong companion. While many consumers are deterred by the thought of paying $250-500 for a smoothie maker, those who have taken the plunge swear it changed their life. VITAMIX’S HISTORY @Vitamix has always been an advocate […]
Office Decor Tips for Productivity
Productivity is essential for keeping a business running. What many business owners don’t realize is that a lot of the productivity of their employees doesn’t come from an inspiring speech in the morning or a giant mug of black coffee. Much of the office workflow can be attributed to the office decor, including layout, windows, […]
How Your Business Can Benefit From Halloween
Halloween isn’t just for kids anymore. It’s becoming an increasingly commercialized celebration for all ages, eagerly anticipated by horror and pumpkin spice latte enthusiasts alike. Halloween really took off after the Great Recession. Participants still enjoy the thrifty aspect of putting together a makeshift costume or buying a few bags of candy, rather than Thanksgiving […]
Shopify: Fixing Your Own Problems
Many would be entrepreneurs have a business idea but lack the expertise to execute it. Lucky for Tobias Lütke, when he noticed there was a need for an e-commerce platform, he had the programming experience necessary to create a website for it, now known as Shopify. The need arose in 2004 when Lütke wanted to sell […]
Ottobock: The Art of Acquisition
Some companies develop out of a gap in the market for their product or service. Other companies develop by buying said startups. Ottobock, a leader in prosthetics technology, has been able to stay ahead in its industry by taking other companies under its wing for further research and development. @Ottobockde started in 1919 in Berlin, Germany after […]